Roku and Amazon require 100% logged-in users and are tapping into 80 million households with login-level accuracy, rather than household-level guesswork, which is a huge deal!!

Here’s how it compares;
Charter: 31 million households
Comcast: 63.7 million households
Cox: 7 million households

Authenticated streaming is it!

Sam Khoury

Founder, Cedar Consultants

Creative consulting solutions for Adtech