Our yield management teams help publishers maximize their digital revenues by ensuring constant optimization of their programmatic partners and revenue streams, ensuring an as-high-as-possible revenue per impression sold.
Ad Server Selection and Analysis
Vast experience with a multitude of Ad Serving technology partners including GAM, SpringServe, MRM, LKQD, BeachFront and more.
Ad Management And Operations
Our teams help you with quality-driven, reliable and scalable ad operations and ad management services.
Revenue generation is the heart of all publishers business. Our industry insight and well established contacts can help scale revenue both from SSP/DSP partners to direct campaigns.
We help our clients capitalize the full value of their audience data, opening up new revenue streams through leveraging this data across the programmatic ecosystem, being able to build fully bespoke solutions.
AD OPERATIONS EXPERTS
Ad trafficking involves the technical setup and implementation of ad campaigns across various ad platforms. This service ensures that ads are delivered to the right audience at the right time.
Ad optimization services help publishers maximize revenue by improving ad performance. This may include A/B testing, ad placement optimization, and ad creative testing to identify the most effective ads and ad placements.
Ad reporting services provide publishers with detailed performance reports for their online advertising campaigns. These reports help publishers understand how their ads are performing, which can inform future ad campaigns and optimization efforts.
Ad monetization services help publishers earn revenue from their online content through advertising. This may include programmatic advertising, ad networks, and direct advertising sales.
Ad Inventory Management & Compliance
Ad inventory management services help publishers manage their ad inventory and ensure that all available ad space is being utilized effectively.Ad compliance services help publishers ensure that their online advertising efforts comply with industry regulations and guidelines, such as GDPR and CCPA.
WHAT WE OFFER
A solid strategy is essential in achieving programmatic success. Our consultants seamlessly combine media, creative, and data into a strategy that leverages the programmatic ecosystem for its unique strengths of dynamic data-driven messaging at scale.
Programmatic Yield Management
Our yield experts will work to maximize overall performance by implementing an d measuring optimizations and working with vendors to utilize all they have to offer.
We get results. We increase your revenue by analyzing your current demand and make recommendations for working with the very best DSPs, SSPs, and premium advertisers.
Our team of programmatic consultants specialize in ad tech stack development, header bidding, wrapper selections, private market place (PMP), floor pricing and timeouts, inventory management, demand source reporting, and overall programmatic monetization strategy.
Our analytics experts will provide holistic programmatic insights and reporting across all media channels including your open market buying and Deal IDs.
From ad server optimizations, to choosing the right advertising technology stack, to tech integrations, Cedar programmatic consultant has a lot to offer. Each tool in the programmatic tool set is targeted to promote great yield and improve your web revenue.